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A question people ask

How do you design a credential employers can trust?

The short answer

Get two things right: what is tested, and who is paid. Test real work that is watched, recorded and judged by people who do the job, then keep the tester apart from the trainer, pay examiners the same for a pass or a fail, and let anyone check the result.

The reasoning

Start with what gets tested. Good proof of skill has five parts: real work, done under real conditions, watched and recorded, judged by people who do the job, and checkable by anyone afterward. That's how a pilot's check ride works. Multiple choice can't match it.

Then check the incentives. A credential has the same weakness as any other product: the seller wants it to look good. So build the system so that the honest result is also the paid-for result. Don't let the one who teaches also test. Pay the examiner a flat fee. Record everything and allow appeals to a different examiner. Put results in a public registry.

The third piece is staying current. A diploma is frozen on the day it was printed. A bank balance tells you what you have today. A credential should work like the balance. When examiners are working in the field, they bring today's standard into the room. Every exam adds evidence about what the field needs. The main federal law behind college money was last fully renewed in 2008, and accreditors do a deep review about once a decade. A credential that updates each time it runs doesn't wait for a committee.

Last, bring human judgment back and hold it accountable. A skilled person watching you work can see what no bubble sheet can. For most of history, trusting a person's judgment meant trusting it blindly. Now every exam can be recorded for almost nothing, and every examiner's calls can be compared with what happened afterward.

The evidence and sources

  • Airline pilots must pass a practical test with an examiner; federal rules do not require a college degree. Title 14, Code of Federal Regulations, Part 61.
  • Work sample tests are among the strongest predictors of job performance. Schmidt and Hunter (1998); Sackett and others (2022).
  • The international standard for bodies that certify people treats offering training and certification under one roof as a threat to impartiality. ISO/IEC 17024.
  • The Higher Education Act was last fully renewed by the Higher Education Opportunity Act of August 14, 2008.
  • Regional accreditors review colleges on ten-year cycles. Southern Association of Colleges and Schools Commission on Colleges; Higher Learning Commission.

What to do with this

Score any credential against two lists. First, the five parts: is the work real, in real conditions, watched and recorded, judged by people in the field, and checkable? Second, the money: who sells the training, how is the examiner paid, who hears appeals, and can anyone look up the result?

Where this falls short

A design is a promise, and a track record is proof. At Maxwell Rich Certification, we're putting these rules to work. We're new and we have no track record yet, so judge us by our design. Even a well-built test can be too narrow, and any examiner can have a bad day, which is why recording and appeals sit in the design.

Also asked as

  • What makes a good skills assessment?
  • How do you make human judgment fair?
  • How should credentials keep up with changing jobs?

The ideas behind this answer

  • The five parts of good proof

    Good proof of skill is real work, done under real conditions, watched and recorded, judged by people who do the job, and checkable by anyone afterward.

  • Five rules for an honest credential

    Separate the one who teaches from the one who tests, pay the examiner the same whether you pass or fail, record everything and allow appeals, let anyone check the result, and make it update every time it runs.

  • A system that updates every time it runs

    A system for learning and proof should update every time it runs, the way a bank balance does, instead of when a committee or a Congress gets around to it.

  • Human judgment, held accountable

    Bring human judgment back into teaching, hiring, and testing, and hold it accountable with recordings, appeals, public records, and ratings tied to real results.

Related questions

Cite this page. Trenton Rich, "How do you design a credential employers can trust?," Maxwell Rich Certification, maxwellrich.com/q-how-do-you-design-a-credential-employers-can-trust.html, reviewed October 18, 2026. Free to quote, copy and reuse with credit under CC BY 4.0.